Ambient media: Meanings and implications
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What is ambient media? An art form still in the embryonic stages of its development, it has yet to be clearly defined. Although some critical commentary has been written regarding it, confusion does exist. Exactly what is ambient media and what isn't ? Is it a fine art form or a commercial product, or both? A clear description and definition is warranted, before, as a response to individuals' tastes, society's needs, commercial demands, and new developments in technology cause rapid changes to occur in an art form already in flux. A study of the current state of Ambient Media, its precedents: the fireplace, and more recently, the television set, and a presentation of relevant information, including a description of its evolution, as well as aesthetic, social and scientific impacts, will ultimately focus on the interpretation of all the information gathered, resulting in the emergence of a clear and useful definition and description. Ambient media, its symbiotic relationship with hi-tech electronics, and the research and development of new production and presentation methods, inspiring exciting possibilities for the future of this emerging art form, will also be explored.